White Industries

White Industries was founded in 1978 when owner and president Doug White aspired to develop, manufacture, and market his own bicycle products. One of the first products brought to market was an elastic leg band called the Pegger, which wrapped around the pant leg and kept the garment free of chain grease. White Industries, however, was destined for much more. Doug, a master machinist by trade, used his training as a machinist and combined those skills with his passion for cycling to create the world-famous White Industries components known throughout the world today. All of our products are manufactured in our Northern California manufacturing facility, and we are proud to say that our components are Made in the USA. →White Industries & Pro-M Store← The brand offers a wide range of technical components for cycling and mountain biking, from top-of-the-line models to entry-level products. The most sought-after products are undoubtedly: •Bottom bracket•Hubs•Sprocket set You can purchase your SMP saddle online or we'll be waiting for you in store at Milan and Bergamo. As authorized dealers of White Industries products, Pro-M Store offers all the brand's products. If you're looking for a new mountain bike, browse the Pro-M Store product catalog and contact us for an appraisal of your used bike or a financing proposal for your new bike. Alternatively, visit us at our stores in Milan and Bergamo. to see all our 2021 products firsthand. White Industries, for a choice of absolute quality.